![]() ![]() Very rarely does that happen and if it does happen, it’s almost a red flag. With construction in particular, like remodeling, additions, bigger construction, and more costly projects, people aren’t just going to see an Ad and become a lead. We saw a big improvement or increasing the number of people coming from Yelp and all sources when we rebuilt their website and made it look a lot more professional and that’s one thing. I think they spent $1000 a month now and you can’t deny that it’s bringing people to him. They used to be spending a few thousand a month. Now, I do have one customer who gets somewhat consistent projects through Yelp. They basically just told me to just deal with it and we’re not going to do anything for you. ![]() I didn’t really like how I didn’t have any control over what was going on and I didn’t like their response when I was an unhappy customer. I’m not saying that Yelp doesn’t work because I do know some people that it works for. I contacted them and they weren’t really helpful and that just left a bad taste in my mouth. All I know is that I had to spend another $500 of my own money very unexpectedly. I don’t really know where they were sending people to or what really was going on. I didn’t notice because I didn’t get any leads or anything from it. It went from barely getting any clicks at all to just getting tons of clicks. Well, I log in two months later and the spend was like $800. Let me set my calendar for two months from now because it’s just going so slow. I was thinking, okay this is really slow. In the second month, I spent another $20 and so I spent just $40 out of the $300 in the first two months. Went in to check it out and the same thing. Another month, I put it on my calendar to check it. I logged in, checked it and nothing happened. I was advertising with them then a month went by. You create your daily budget but they extrapolate that to your monthly budget. ![]() All you get to do is control your daily budget and this might have changed, but this is how it was back then. You don’t really have any control over anything. That’s what I did, I said okay and we started the account and it all got set up automatically and that’s the first thing I don’t really like about it. My philosophy on marketing is, to try everything and measure the results especially if it’s low risk, like, not having to pay for it. It’s risk-free, it’s free for me to do because they’re going to give me credit. Personally, I tried Yelp many years ago probably about five years ago now since they were calling me right after I created a listing with them and they were offering me $300 Ad credit and I thought you know, sure I’ll try it. They’ll also buy Google Ads and try to direct Google traffic to their Yelp page where they might see you. If you don’t know Yelp has this program, it’s kind of like Google Ads where you can pay them, like $1000 a month and they will promote your profile on their website. Someone recently requested in one of the comments of my YouTube video to talk about Yelp for contractors and construction companies, but in particular, advertising on Yelp. ![]()
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